In today's society it is scientists and businesspeople who wield
the most influence and power. Mihaly Csikszentmihalyi believes this
also gives them the responsibility to provide for the needs, not
just of their workforce, but of the community in its largest sense.
This book helps those in power towards a new understanding and
vision of what it means to be a leader. The people interviewed here
- including Peter Bijur (CEO of Texaco), Michael Markkula
(co-founder of Apple Computer), Anita Roddick (founder of The Body
Shop) and Ted Turner (vice chairman of AOL Time Warner) are
recognised both for their success and because they care for more
than success. Their case studies provide a blueprint for doing
business that is good, not just in the material sense, but also on
spiritual and ethical levels. Good Business shows leaders and
managers -- and employees -- how to contribute to the development
of an enjoyable life that provides meaning, to a society that is
just and evolving, and ultimately to the sum of human
happiness.
PUBLICATION DATE: Feb 2004
| Product Code |
Description |
Attributes |
Price |
|
| 9780142004098 |
Good Business |
|
$29.95
|
|
|
