Rather than pretending there is only one way to run a business,
this book looks at a diverse collection of business people and
their businesses and how they make their enterprises work. From
daring, risk-loving entrepreneurs such as Richard Branson and
Aussie Home Loans John Symond, through to the conservative creator
of Liquid Paper Bette Nesmith Graham and Warren Buffett to driven
individuals such as Manolo Blahnik, Enjos Barb de Corti and James
Dyson, this book is an accessible collection of true stories from
Australia and around the world, that offer inspiration, ideas and
lessons on the principles of successful business. Quirky
characteristics of the entrepreneurs are shared and turning points
in the life of the businesses when great products meet viable
business plans are detailed. It is a book with lasting lessons on
the art of making your business a success. Where better to look for
business advice than from the worlds best?
| Product Code |
Description |
Attributes |
Price |
|
| 9781740512824 |
100 Great Businesses |
|
$34.95
|
|
|
